So, back to our Google AdSense Secret – i.e. the concept of quality. The guy simply said something like “I am not afraid of any changes in the algorithms and I don’t even follow them or care. I just produce quality content that people are searching for and that I enjoy writing and them clicking on my ads is just a bonus.” His approach got me thinking. I mean I knew about the duplicate content filter of Google and knew that unique content gets the traffic but I never though about the quality if that content. All I wanted is for people to be entertained a little and they click on my ad, which is the end result. And that wasn’t the worst of approaches from all the people on the web, yet I make no money.

Of course, my efforts were not that great either, but, nether the less, I did spend months tweaking the site and link trading with all those reciprocal linking communities. What a waste of time! Reciprocal linking is dying and the introduction period to the web is over. The web is growing just like tv and radio was once, and it is much more powerful then those two put together and multiplied many times over. People has a choice of where to go on the web and most of the time they just want answers. Those who have the answers are those who will be at the top of future search results and that’s almost a fact if you look at the current trends.

So, here’s your easy plan of action:

1. You need to go to http://freekeywords.wordtracker.com/ and pick out the keywords that have a high-ish volume of searches.

2. You need to produce quality content on the topic that has high volume of searches and post it regularly on your site.

3. You need to have a linking strategy in place (though if you have quality content, don’t worry too much about linking strategy as SEs will pick up your content).